July 5, 2020

Adam Harkness

Search Engine Optimization

What are Core Web Vitals?

July 5, 2020

Adam Harkness

Search Engine Optimization

What are Core Web Vitals? And what can SEOs and web developers do to prepare for these new ranking factors? Here’s what you need to know about Core Web Vitals.

April 14, 2019

Adam Harkness

Social Media

The One Step that Most Social Marketers Forget

April 14, 2019

Adam Harkness

Social Media

The One Step that Most Social Marketers Forget

Here’s how to setup, preview, and rescrape URLs for social media in order to generate the most impact when your links are shared.

December 22, 2018

Adam Harkness

Strategy

The Flywheel Won't Replace the Funnel

December 22, 2018

Adam Harkness

Strategy

The marketing flywheel is an interesting model, but it will not be replacing the marketing funnel anytime soon. And here’s why.

January 23, 2018

Adam Harkness

Search Engine Marketing

3 Things I Learned Managing 10 AdWords Accounts for a Year

January 23, 2018

Adam Harkness

Search Engine Marketing

3 Things I Learned Managing 10 AdWords Accounts for a Year

I spent $250,000 on Google AdWords search campaigns in 2017. Here are the top three things I learned.

January 18, 2018

Adam Harkness

Search Engine Optimization

Is Your Mobile Site Fast Enough?

January 18, 2018

Adam Harkness

Search Engine Optimization

Google drives 93% of mobile search traffic and it just announced a big change to the factors it uses to calculate rankings. Here's what you need to know.

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